Traditionally, after coffee beans are extracted, the remaining husks, or Cascara Superfruit, are often discarded or used as compost. This practice not only wastes a valuable resource but also contributes to environmental issues like increased waste and methane emissions in landfills. However, Cascara Superfruit has begun to be recognized for its unique flavor and caffeine content, making it an ideal ingredient for energy drinks.
environmental benefits of using cascara superfruit
Reducing Waste: By utilizing Cascara Superfruit, the coffee industry can dramatically reduce its waste. Instead of discarding the coffee cherry husks, they are repurposed, thus contributing to a more circular economy in the coffee sector.
Lower Carbon Footprint: The production process of traditional energy drinks often involves a significant carbon footprint, from manufacturing to transportation. In contrast, using Cascara Superfruit, a byproduct of coffee bean processing, requires much less energy and resources, resulting in a lower overall carbon footprint.
Sustainable Farming Practices: The increased demand for Cascara Superfruit encourages coffee farmers to engage in more sustainable farming practices. It provides an additional revenue stream, promoting economic stability and encouraging environmentally friendly farming methods.
Natural Caffeine Source: Cascara Superfruit offers a natural source of caffeine and antioxidants. Unlike synthetic caffeine typically used in energy drinks, Cascara's natural caffeine is more sustainable to produce and offers a gentler effect on the body.
Biodiversity: Using Cascara Superfruit helps in promoting biodiversity. It encourages farmers to maintain the entire coffee plant, rather than just focusing on the beans, which can lead to more holistic and environmentally friendly farming practices.